Strategic Communications at Penn State Lehigh Valley
The Strategic Communications team at Penn State Lehigh Valley advances the campus’s visibility, reputation, and public engagement through integrated storytelling and data-informed marketing. Our work includes managing the campus website, writing and publishing feature stories, producing photography and video, creating and distributing social media content, sharing student and faculty success stories, guiding crisis communications, and leading comprehensive marketing and branding strategy.
We partner closely with academic leaders, staff, students, and community stakeholders to ensure that Penn State Lehigh Valley’s impact is clearly and consistently communicated across digital platforms, media relations, and community channels. The department is committed to upholding Penn State University’s brand and editorial standards in all publications, external communications, media outreach, and public-facing platforms.
Strategic Communications Staff
Ryan Abramson
Director of Strategic Communications
610-285-5000 - press 5, then 1
[email protected]
Mary Kate Maguire
Marketing and Communications Specialist
610-285-5000 - press 5, then 1
[email protected]