Strategic Communications at Penn State Lehigh Valley
The Strategic Communications team at Penn State Lehigh Valley strengthens the campus’s visibility, reputation, and community engagement through strategic storytelling, digital communication, and data-informed marketing initiatives. The department oversees the campus website, produces news and feature content, manages photography and video storytelling, develops social media strategy, highlights student and faculty achievements, supports crisis communications, and leads integrated branding and marketing efforts across multiple platforms.
Working collaboratively with campus leadership, faculty, staff, students, alumni, and regional partners, the team helps communicate the impact of Penn State Lehigh Valley in clear, engaging, and meaningful ways. Through media relations, public affairs, and digital outreach, the department advances the University’s mission while upholding Penn State’s editorial, visual, and brand standards across all public-facing communications.
Strategic Communications Staff
Ryan Abramson
Director of Strategic Communications
610-285-5000 - press 5, then 1
[email protected]
Mary Kate Maguire
Marketing and Communications Specialist
610-285-5000 - press 5, then 1
[email protected]
Hope Green
Marketing and Communications Specialist
610-285-5000 - press 5, then 1
[email protected]
Amy Gery
Part-Time Graphic Designer