The Bachelor of Science in Business (BSB) is a professionally oriented business degree program that combines the theoretical underpinnings of core business disciplines, notably management, marketing, finance, and supply chain management, with applied study in a practical setting.
Students also develop written and oral communication skills, acquire contemporary computer skills, and engage in active and collaborative learning throughout the program. The degree allows students to become familiar with the unique business environments of their local communities, a design that sets the degree apart from other business degrees offered both within the University and throughout the Commonwealth.
Choose from five areas of focus:
This option prepares you for a career in accounting by emphasizing critical topics such as financial and managerial accounting, auditing, and taxation. You’ll be prepared for careers as a Certified Public Accountant, Corporate Controller, Treasurer, Budget Director, and consultant. Upon completion, you’ll meet the academic requirements to sit for the Certified Public Accountant (CPA) examination. You may also be able to pursue other professional certifications, such as Certified Management Accountant (CMA) and Certified Internal Auditor (CIA). Courses include, Financial Accounting, Auditing, and Taxation
Management and Marketing Option
This option prepares you to pursue careers in business organizations with an emphasis on the skills and knowledge necessary for the business professional to function in community and regional centers of commerce. The Management and Marketing option’s dual emphasis allows you to select courses in both disciplines as a foundation for leading small businesses or units of large organizations. You can take courses in human resource management, leadership, international management, retailing, global marketing, market research, communications, and ethics.
Health Services Option
With the Health Services option, you’ll gain enhanced educational opportunities to complete a degree that is focused on the health sciences area. Healthcare is one of the largest industries in the U.S. and the Bureau of Labor Statistics indicates that with the overall growth of the industry, the demand for managers and administrative workers with healthcare is likely to increase. You can take courses such as Financial Decisions in Healthcare Organizations, Health Systems Management, Principles of Managed Care, Population Health as part of the Health Services Options curriculum.
Financial Services Option
The Financial Services Option prepares you for careers in a wide range of financial service organizations, such as banks, credit companies, wealth management, real estate, and insurance brokerages. It is also applicable to a wide range of industries where you can enter as Financial Analysts. You can take courses including Investment and Portfolio Analysis, Principles of Taxation, and those in advanced Risk Management, and Accounting.
This option provides you the opportunity to pursue an approved business-focused interdisciplinary program of study. You can pair business with information sciences and technology, psychology, entrepreneurship, international business and management, and other course work, to pursue studies focused on your unique interests and/or career plans.
Enhance your coursework with the following opportunities:
- Gain global experience through short-term study abroad
- A vast alumni network of potential mentors
- An active campus Business Society promoting professional development
Program Courses Include
- Microeconomic Analysis and Policy
- Business Information Systems
- Negotiation Skills for Business Professionals
- Leadership and Motivation
- International Business Operations
Your Job Title Could Be
- Marketing Manager
- Business Analyst
- Sales Manager
- Government Service Executive
- Account Executive
- Business Development Manager
Suggested Academic Plans
Suggested Academic Plans (SAP) provide the possible order of courses students might follow as they pursue a particular degree. SAPs are proposed schedules only. Individual student's schedules might look different if -- in consultation with an academic adviser -- the student has created a different plan. Care should be taken when changing the order of courses, as the SAP takes into account prerequisites and course controls. For the final work regarding the courses needed for graduation in a particular major, all students should consult the University Bulletin and their degree audit.